3936国开电专科商务英语2历年期末考试(第三题阅读理解选择题)题库(排序考试版)
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[试题]BUSINESS ETHICS[部资料]
Nowadays more and more attention is being paid to Business Ethics But what does it mean？ What is the importance of ethics in business？
Business ethics is not about personality though a good personality is valuable Ethics is the primary element and prerequisite for a successful business No matter what you do you should think of business as a matter of integrity Nowadays the slip in ethics and the absence of social responsibility especially integrity have led to a crisis in business seriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate ways Most people know the importance of business ethics but still some people don＇t honor them We often hear media reports on problems in business such as adding harmful materials to products These behaviors cause much damage to consumers who spend money but do not get quality goods especially when these commodities do great harm to their health It is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businesses and their health suffered serious damage as a result People can＇t bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
1What＇s the primary component for a prosperous business？
[答案]Business ethics
2What is the influence of losing integrity？
[答案]Hinder social development
3What is people＇s attitude towards business ethics？
[答案]Lots of people know its importance but some still don＇t honor it
4Which one among the following items is not mentioned in this passage？
[答案]Manufacture＇s immoral behaviors do little harm to consumers
5What is the author＇s attitude toward immoral behaviors in business？
[答案]Critical
[试题]Business Ethics[2019年7月试题]
Nowadays more and more attention is being paid toBusiness EthicsBut what does it mean？What is the importance of ethics in business？
Business ethics is not about personalitythough a good personality is valuableEthics is the primary element and prerequisite for a successful businessNo matter what you doyou should think of business as a matter of integrityNowadaysthe slip in ethics and the absence of social responsibility especially integrityhave led to a crisis in businessseriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate waysMost people know the importance of business ethicsbut still some people don＇t honor themWe often hear media reports on problems in businesssuch as adding harmful materials to productsThese behaviors cause much damage to consumerswho spend money but do not get quality goods especially when these commodities do great harm to their healthIt is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businessesand their health suffered serious damage as a resultPeople can＇t bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
26What＇s the primary component for a prosperous business？
[答案]Business ethics
27What is the influence of losing integrity？
[答案]It hinders social development
28What is people＇s attitude towards business ethics？
[答案]Lots of people know its importance but some still don＇t honor it
29Which of the following items is NOT mentioned in this passage？
[答案]Manufacture＇s immoral behaviors do little harm to consumers
30What is the author＇s attitude toward immoral behaviors in business？
[答案]Critical
[试题]Bob：We＇ve undertaken so many changes over the past few monthsI＇d like to know how things are shaping up[2019年1月试题]
John：There have certainly been some challenges but I＇d say we＇re on track to hit our targets for the year＇s end
Bob：Where do you think our greatest advantage lies in our competition？
John：We＇re taking advantage of the economies of scaleWe＇ve been able to reduce our price point which gives us the advantage over the competition in pricing
Bob：OurnewsupplychainhasreallybeenpushedbythemanagementWe＇re also thinking about expanding this strategy to other segments of the market
John：It＇s been tough on our competition they just can＇t keep upNot only that but our uniqueness(独二性) is finally being perceived by a wider audience
Bob：Our breadth really can＇t be beatMarketing＇s also been doing excellent job on getting that message out
John：Our sportswear line combines durability(耐久性) uniqueness and comfortat an incredibly affordable priceCan＇t beat that
Bob：We＇re also taking advantage of social media such as the Facebook Twitter and other social networking tools to get the message outIt＇s a new territory(领域) but we need to continue to hone that message
John：Social media is an entirely new gameMarketing＇s brought in some consulting specialists to help us take advantage of these new technologies
21How is the company doing currently？
[答案]Rather well
22Where does the greatest advantage lie in their competition？
[答案]Economies of scale
23What quality of the company is being perceived by a wider audience？
[答案]The company＇s uniqueness
24What tool is the marketing department using to get their message out？
[答案]Social media
25What steps has the marketing department taken to improve their understanding of social media？
[答案]It has consulted some consultants
[试题]DEVELOPMENT OF ONLINE MARKETING[部资料]
With the introduction of the Internet there came many changes to the way a company might carry out a marketing strategy About ten years ago we shopped only at local stores in the market place using cash Now a new world has been opened up to people around the globe through the World Wide Web We are able to browse the fanciest shops in the world from home virtually that is The technology of secure transactions on the Web has greatly improved and the rush to buy from online shops has demonstrated a growing consumer acceptance of online marketing Increasingly online marketing is no longer just an option It is a necessity
Online marketing is an electronicallybased industry In short it refers to the conducting of business through the Internet It is a way of buying and selling goods and services and negotiating trade through digital communications
Online marketing allows businesses to reach a wider market while cutting costs saving time and eliminating tons of paperwork Most online retailers ask the customers to pay with a credit card Regular buyers are issued electronic or digital signatures which are protected by passwords enabling them to transact business securely via Internet
Online marketing is still in its early stages as problems such as how to deal with credit card fraud on the Internet still have to be dealt with But its future looks rosy With the development of computer technology ecommerce will inevitably become a must in our everyday lives There is no doubt ecommerce has come of age
1__________ changed the way a company might carry out a marketing strategy over the past 10 years
[答案]The Internet
2What does virtually mean in Paragraph One？
[答案]By means of a computer
3Which of the following advantages of online marketing is not mentioned？
[答案]Increasing trust between traders and buyers
4What problems are still outstanding in online shopping？
[答案]Credit card fraud on the Internet
5Which is the author＇s attitude towards online shopping？
[答案]Undoubtedly the era of ecommerce has arrived
[试题]Electronic Banking[2020年1月试题]
Electronic bankingorebankinghas radically changed the way customers can do bankingBefore ebankingif you wanted to check an account balanceyou physically had to go to the bank branch
Now there are many banking methods available ATM s have become very useful because they allow you to check balancesmake depositswithdraw funds and transfer moneyTelephone banking enables you to conduct electronic funds transfercheck balances and pay billsMobile banking functions nearly the same as telephone bankingexcept that information is carried by Short Message ServiceOnline banking provides you with many more servicesThey include changing account details like address and passwordarranging bill paymentsviewing transactions and transferring money between accounts
It is important to protect your personal information when banking onlineYou should clear your cookies after each banking sessionand make sure that your password is long enough to prevent it from being easily hacked
26How did people check how much money they had in their bank account before ebanking？
[答案]Whey went to a bank to check it
27There are banking methods mentioned in the passage
[答案]4
28According to the passageyou can through telephone banking
[答案]conduct electronic funds transfer
29Mobile banking provides online banking
[答案]more services than
30How can we protect our personal information when we conduct online banking？
[答案]We can set longer password to make it difficult for hackers
[试题]Electronic Banking Electronic banking orebanking has radically changed the way customers can do bankingBefore ebanking if you wanted to check an account balance you physically had to go to the bank branch[2021年7月试题]
Now there are many banking methods availableATM s have become very useful because they allow you to check balances make deposits withdraw funds and transfer moneyTelephone banking enables you to conduct electronic funds transfer check balances and pay billsMobile banking functions nearly the same as telephone banking except that information is carried by Short Message ServiceOnline banking provides you with many more servicesThey include changing account details like address and password arranging bill payments viewing transactions and transferring money between accounts
It is important to protect your personal information when banking onlineYou should clear your cookies after each banking session and make sure that your password is long enough to prevent it from being easily hacked
26How did people check how much money they had in their bank account before ebanking
[答案]Whey went to a bank to check it
27There are banking methods mentioned in the passage
[答案]3
28According to the passage you can through telephone banking
[答案]conduct electronic funds transfer
29Mobile banking provides online banking
[答案]as many services as
30How can we protect our personal information when we conduct online banking
[答案]We can set longer password to make it difficult for hackers
[试题]Far East：Logistical Solution[2019年1月试题]
June 1 2016
Dear MrAnderson
We appreciate very much the cooperation you have always extended to usI provide more information below about our company and the services we offer for your reference
Far East is a specialist logistics service providerWe operate in sectors of commerce and industry where flexible solutions are required We＇re flexible adaptable and innovativeEverything we do is about your businessWe will tailor our services to your exact needs or provide a unique solution
An example of a recent action was the delivery of sandbags to Row lands Castle this weekOur customer urgently required the delivery due to the local flooding
Alsothe customer worked nightsso we had to make the delivery fit with her work scheduleTo make it more manageable we divided the sandbags on to two pallets
On arrivalour staff parked in one foot deep water and assisted the customer with placing the sandbags so that they stopped her property from being floodedNeedless to sayour customer was very happy with the quality of service
The fact is that we care about our customers and we are passionate about cur servicesThank you for your attention
Yours sincerely
Lin Hanxue(Ms)
Logistics Officer
26Lin Hanxue thanks MrAnderson_________
[答案]for their joint work
27Far East is a specialist logistics service provider which_________
[答案]is flexible adaptable and innovative
28The customer urgently asked them to deliver the sandbags_________
[答案]to stop her property from being flooded
29They divided the sandbags on to two pallets_________
[答案]to make it easy to handle
30The main purpose of the letter is to show that_________
[答案]Far East cares about their customers and they are passionate about their service
[试题]Personal Income Tax Rate[2018年7月试题]
Personal Income Tax Rate(monthly)
(Valid from Sept1 2011)
bracket
grading
tax rate() (TR)
simple coefficient(SC)
1
less than 1 500
3
0
2
15004500
10
105
3
45009000
20
555
4
900035000
25
1005
5
3500055000
30
2755
6
5500080000
35
5505
7
Over 80 000
45
13505
Note：Tax(income3500)*TRSC
The above table shows individual income tax in ChinaThe tax free threshold is 3 500 RMB per monthThe tax rates are divided into 7 bracketsThe lowest rate is 3for income between 3 501 and 5 000 while the highest rate is 45for income over 83 500Thereforethe higher our income is the more tax we should pay
Tax which can be used in public services such as education road construction public health and soon is very important to our countryAs we all know tax makes up a great part of our country＇s revenue and the development of our country depends on it
From what has been discussed above we can see that it is everyone＇s legal duty to pay tax because taxes contribute to the country and create benefits for everyoneThose who try to evade taxation are sure to be punishedIn short paying taxis our responsibility to society
26If your income is3450RMBa month the tax rate for you is_________
[答案]3
27Tax rate for income over 85000 is_________
[答案]the same
28Countries depend_________on tax for their revenue
[答案]greatly
29Taxes contribute to_________and the country
[答案]public services
30It can be inferred from the text that the author_________
[答案]supports the idea of paying necessary tax
[试题]Product Advertising[2020年7月试题]
Product advertising is an important part of marketingIt aims at in er easing sales by making a product or service known to a wider audienceand by emphasizing its positive qualitiesA company can advertise in various waysdepending on how much it wishes to spendThere are different media for advertising including televisionradionewspapersmagazinesthe Internet and direct mailThe design and organization of advertising campaigns is usually the job of an advertising agencyA good advertising program tells potential customers why they need the product how it is used and the benefits derived from its useA successful program also tells the consumer how the product is better than similar offerings by competitors
Corporate advertising is not directly concerned with increasing the sales of a particular product or servicebut more with the brand image and reputation a company wants to present to the general public or within an industryCorporate advertising comes in three different types：image advertising opinion advertising and investment advertisingImage advertising attempts to promote the importance of a companyOpinion advertising presents the impression of doing a public service by addressing the importance of a companyInvestment advertising is designed to attract potential investors
26Generally speaking what＇s an advertising agency responsible for？
[答案]Designing and organizing advertisements for customers
27Companies can choose how to advertise their products according to________
[答案]their advertising budget
28A good advertising program can tell people________
[答案]how they can benefit from using the product
29________is more interested in increasing the sales of products
[答案]Product advertising
30Corporate advertising aims to buildup the company＇s general________
[答案]image and reputation
[试题]Roles and Functions of Banks[2018年1月试题]
The roles and functions of banks have changed over the yearsToday the services that a bank offers depend on the type of bank and the countryMany of the larger banks may deal in financial instruments such as share certificatescertificates of depositand bills of exchangeA financial instrument is a legal documentIt shows that money has been lent or borrowedinvested or passed from one account to another
Some banks also offer online banking and insurance to their customersHowever one of the basic functions of a bank is to provide services related to the storing and management of moneyThese services include accepting deposits making loans paying or charging interesttransferring and investing money providing ATM networks and soonNowadays online banking allows us to have more choices and services including opening accountstransferring money between accounts paying bills and even getting loans
26Different types of bank may offer_________
[答案]different services
27_________banks may provide services about financial instruments
[答案]Larger
28A financial instrument proves that_________is transferred from one account to another in a certain way
[答案]money
29_________is one of the basic functions of a bank
[答案]Storing and management of money
30_________provides more choices and services
[答案]Online banking
[试题]We are disappointed to learn from your letter of March 15that50out of the 3000 cartons of Herbs supplied to your Order NoDF3 were found deteriorated on arrival at the port of destination[2020年9月试题]
We have been exporting Herbs for many yearsAll our goods were carefully inspected before shipment by China Commodity Inspection Bureau and were found to be of standard qualityand enjoy a good reputation on international marketsBut for any possible deterioration for which we are found liablewe shall always be ready to compensate
For this particular transactionhoweverwe have to point that the goods were in good condition when shippedwhich was clearly stated in the clean Bill of LadingWethereforeare certain they were damaged or stained through careless handling while in transitor they were put in the open and damaged by rain
Should you wish to place an order for a new batch of 50 cartons to makeup for your deteriorated goodsplease let us know and we will be willing to do so
Yours faithfully
Tom White
26Why does Tom White feel disappointed？
[答案]50out of the 3000 cartons of Herbs supplied were found deteriorated
27How were all the Herbs before shipment？
[答案]They were found to be of standard quality
28Is Tom White willing to compensate the loss of the client？
[答案]Yeshe is willing to compensate for their loss
29Which might not be the reason of the damage？
[答案]Tom＇s company didn＇t inspect it clearly
30How will Tom＇s company makeup for the Herbs damaged？
[答案]They will ask the client to order another 50 cartons
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说明：试题已排序根试题首字母音序查找试题答案
[试题]BUSINESS ETHICS[部资料]
Nowadays more and more attention is being paid to Business Ethics But what does it mean？ What is the importance of ethics in business？
Business ethics is not about personality though a good personality is valuable Ethics is the primary element and prerequisite for a successful business No matter what you do you should think of business as a matter of integrity Nowadays the slip in ethics and the absence of social responsibility especially integrity have led to a crisis in business seriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate ways Most people know the importance of business ethics but still some people don＇t honor them We often hear media reports on problems in business such as adding harmful materials to products These behaviors cause much damage to consumers who spend money but do not get quality goods especially when these commodities do great harm to their health It is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businesses and their health suffered serious damage as a result People can＇t bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
1What＇s the primary component for a prosperous business？
[答案]Business ethics
2What is the influence of losing integrity？
[答案]Hinder social development
3What is people＇s attitude towards business ethics？
[答案]Lots of people know its importance but some still don＇t honor it
4Which one among the following items is not mentioned in this passage？
[答案]Manufacture＇s immoral behaviors do little harm to consumers
5What is the author＇s attitude toward immoral behaviors in business？
[答案]Critical
[试题]Business Ethics[2019年7月试题]
Nowadays more and more attention is being paid toBusiness EthicsBut what does it mean？What is the importance of ethics in business？
Business ethics is not about personalitythough a good personality is valuableEthics is the primary element and prerequisite for a successful businessNo matter what you doyou should think of business as a matter of integrityNowadaysthe slip in ethics and the absence of social responsibility especially integrityhave led to a crisis in businessseriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate waysMost people know the importance of business ethicsbut still some people don＇t honor themWe often hear media reports on problems in businesssuch as adding harmful materials to productsThese behaviors cause much damage to consumerswho spend money but do not get quality goods especially when these commodities do great harm to their healthIt is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businessesand their health suffered serious damage as a resultPeople can＇t bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
26What＇s the primary component for a prosperous business？
[答案]Business ethics
27What is the influence of losing integrity？
[答案]It hinders social development
28What is people＇s attitude towards business ethics？
[答案]Lots of people know its importance but some still don＇t honor it
29Which of the following items is NOT mentioned in this passage？
[答案]Manufacture＇s immoral behaviors do little harm to consumers
30What is the author＇s attitude toward immoral behaviors in business？
[答案]Critical
[试题]Bob：We＇ve undertaken so many changes over the past few monthsI＇d like to know how things are shaping up[2019年1月试题]
John：There have certainly been some challenges but I＇d say we＇re on track to hit our targets for the year＇s end
Bob：Where do you think our greatest advantage lies in our competition？
John：We＇re taking advantage of the economies of scaleWe＇ve been able to reduce our price point which gives us the advantage over the competition in pricing
Bob：OurnewsupplychainhasreallybeenpushedbythemanagementWe＇re also thinking about expanding this strategy to other segments of the market
John：It＇s been tough on our competition they just can＇t keep upNot only that but our uniqueness(独二性) is finally being perceived by a wider audience
Bob：Our breadth really can＇t be beatMarketing＇s also been doing excellent job on getting that message out
John：Our sportswear line combines durability(耐久性) uniqueness and comfortat an incredibly affordable priceCan＇t beat that
Bob：We＇re also taking advantage of social media such as the Facebook Twitter and other social networking tools to get the message outIt＇s a new territory(领域) but we need to continue to hone that message
John：Social media is an entirely new gameMarketing＇s brought in some consulting specialists to help us take advantage of these new technologies
21How is the company doing currently？
[答案]Rather well
22Where does the greatest advantage lie in their competition？
[答案]Economies of scale
23What quality of the company is being perceived by a wider audience？
[答案]The company＇s uniqueness
24What tool is the marketing department using to get their message out？
[答案]Social media
25What steps has the marketing department taken to improve their understanding of social media？
[答案]It has consulted some consultants
[试题]DEVELOPMENT OF ONLINE MARKETING[部资料]
With the introduction of the Internet there came many changes to the way a company might carry out a marketing strategy About ten years ago we shopped only at local stores in the market place using cash Now a new world has been opened up to people around the globe through the World Wide Web We are able to browse the fanciest shops in the world from home virtually that is The technology of secure transactions on the Web has greatly improved and the rush to buy from online shops has demonstrated a growing consumer acceptance of online marketing Increasingly online marketing is no longer just an option It is a necessity
Online marketing is an electronicallybased industry In short it refers to the conducting of business through the Internet It is a way of buying and selling goods and services and negotiating trade through digital communications
Online marketing allows businesses to reach a wider market while cutting costs saving time and eliminating tons of paperwork Most online retailers ask the customers to pay with a credit card Regular buyers are issued electronic or digital signatures which are protected by passwords enabling them to transact business securely via Internet
Online marketing is still in its early stages as problems such as how to deal with credit card fraud on the Internet still have to be dealt with But its future looks rosy With the development of computer technology ecommerce will inevitably become a must in our everyday lives There is no doubt ecommerce has come of age
1__________ changed the way a company might carry out a marketing strategy over the past 10 years
[答案]The Internet
2What does virtually mean in Paragraph One？
[答案]By means of a computer
3Which of the following advantages of online marketing is not mentioned？
[答案]Increasing trust between traders and buyers
4What problems are still outstanding in online shopping？
[答案]Credit card fraud on the Internet
5Which is the author＇s attitude towards online shopping？
[答案]Undoubtedly the era of ecommerce has arrived
[试题]Electronic Banking[2020年1月试题]
Electronic bankingorebankinghas radically changed the way customers can do bankingBefore ebankingif you wanted to check an account balanceyou physically had to go to the bank branch
Now there are many banking methods available ATM s have become very useful because they allow you to check balancesmake depositswithdraw funds and transfer moneyTelephone banking enables you to conduct electronic funds transfercheck balances and pay billsMobile banking functions nearly the same as telephone bankingexcept that information is carried by Short Message ServiceOnline banking provides you with many more servicesThey include changing account details like address and passwordarranging bill paymentsviewing transactions and transferring money between accounts
It is important to protect your personal information when banking onlineYou should clear your cookies after each banking sessionand make sure that your password is long enough to prevent it from being easily hacked
26How did people check how much money they had in their bank account before ebanking？
[答案]Whey went to a bank to check it
27There are banking methods mentioned in the passage
[答案]4
28According to the passageyou can through telephone banking
[答案]conduct electronic funds transfer
29Mobile banking provides online banking
[答案]more services than
30How can we protect our personal information when we conduct online banking？
[答案]We can set longer password to make it difficult for hackers
[试题]Electronic Banking Electronic banking orebanking has radically changed the way customers can do bankingBefore ebanking if you wanted to check an account balance you physically had to go to the bank branch[2021年7月试题]
Now there are many banking methods availableATM s have become very useful because they allow you to check balances make deposits withdraw funds and transfer moneyTelephone banking enables you to conduct electronic funds transfer check balances and pay billsMobile banking functions nearly the same as telephone banking except that information is carried by Short Message ServiceOnline banking provides you with many more servicesThey include changing account details like address and password arranging bill payments viewing transactions and transferring money between accounts
It is important to protect your personal information when banking onlineYou should clear your cookies after each banking session and make sure that your password is long enough to prevent it from being easily hacked
26How did people check how much money they had in their bank account before ebanking
[答案]Whey went to a bank to check it
27There are banking methods mentioned in the passage
[答案]3
28According to the passage you can through telephone banking
[答案]conduct electronic funds transfer
29Mobile banking provides online banking
[答案]as many services as
30How can we protect our personal information when we conduct online banking
[答案]We can set longer password to make it difficult for hackers
[试题]Far East：Logistical Solution[2019年1月试题]
June 1 2016
Dear MrAnderson
We appreciate very much the cooperation you have always extended to usI provide more information below about our company and the services we offer for your reference
Far East is a specialist logistics service providerWe operate in sectors of commerce and industry where flexible solutions are required We＇re flexible adaptable and innovativeEverything we do is about your businessWe will tailor our services to your exact needs or provide a unique solution
An example of a recent action was the delivery of sandbags to Row lands Castle this weekOur customer urgently required the delivery due to the local flooding
Alsothe customer worked nightsso we had to make the delivery fit with her work scheduleTo make it more manageable we divided the sandbags on to two pallets
On arrivalour staff parked in one foot deep water and assisted the customer with placing the sandbags so that they stopped her property from being floodedNeedless to sayour customer was very happy with the quality of service
The fact is that we care about our customers and we are passionate about cur servicesThank you for your attention
Yours sincerely
Lin Hanxue(Ms)
Logistics Officer
26Lin Hanxue thanks MrAnderson_________
[答案]for their joint work
27Far East is a specialist logistics service provider which_________
[答案]is flexible adaptable and innovative
28The customer urgently asked them to deliver the sandbags_________
[答案]to stop her property from being flooded
29They divided the sandbags on to two pallets_________
[答案]to make it easy to handle
30The main purpose of the letter is to show that_________
[答案]Far East cares about their customers and they are passionate about their service
[试题]Personal Income Tax Rate[2018年7月试题]
Personal Income Tax Rate(monthly)
(Valid from Sept1 2011)
bracket
grading
tax rate() (TR)
simple coefficient(SC)
1
less than 1 500
3
0
2
15004500
10
105
3
45009000
20
555
4
900035000
25
1005
5
3500055000
30
2755
6
5500080000
35
5505
7
Over 80 000
45
13505
Note：Tax(income3500)*TRSC
The above table shows individual income tax in ChinaThe tax free threshold is 3 500 RMB per monthThe tax rates are divided into 7 bracketsThe lowest rate is 3for income between 3 501 and 5 000 while the highest rate is 45for income over 83 500Thereforethe higher our income is the more tax we should pay
Tax which can be used in public services such as education road construction public health and soon is very important to our countryAs we all know tax makes up a great part of our country＇s revenue and the development of our country depends on it
From what has been discussed above we can see that it is everyone＇s legal duty to pay tax because taxes contribute to the country and create benefits for everyoneThose who try to evade taxation are sure to be punishedIn short paying taxis our responsibility to society
26If your income is3450RMBa month the tax rate for you is_________
[答案]3
27Tax rate for income over 85000 is_________
[答案]the same
28Countries depend_________on tax for their revenue
[答案]greatly
29Taxes contribute to_________and the country
[答案]public services
30It can be inferred from the text that the author_________
[答案]supports the idea of paying necessary tax
[试题]Product Advertising[2020年7月试题]
Product advertising is an important part of marketingIt aims at in er easing sales by making a product or service known to a wider audienceand by emphasizing its positive qualitiesA company can advertise in various waysdepending on how much it wishes to spendThere are different media for advertising including televisionradionewspapersmagazinesthe Internet and direct mailThe design and organization of advertising campaigns is usually the job of an advertising agencyA good advertising program tells potential customers why they need the product how it is used and the benefits derived from its useA successful program also tells the consumer how the product is better than similar offerings by competitors
Corporate advertising is not directly concerned with increasing the sales of a particular product or servicebut more with the brand image and reputation a company wants to present to the general public or within an industryCorporate advertising comes in three different types：image advertising opinion advertising and investment advertisingImage advertising attempts to promote the importance of a companyOpinion advertising presents the impression of doing a public service by addressing the importance of a companyInvestment advertising is designed to attract potential investors
26Generally speaking what＇s an advertising agency responsible for？
[答案]Designing and organizing advertisements for customers
27Companies can choose how to advertise their products according to________
[答案]their advertising budget
28A good advertising program can tell people________
[答案]how they can benefit from using the product
29________is more interested in increasing the sales of products
[答案]Product advertising
30Corporate advertising aims to buildup the company＇s general________
[答案]image and reputation
[试题]Roles and Functions of Banks[2018年1月试题]
The roles and functions of banks have changed over the yearsToday the services that a bank offers depend on the type of bank and the countryMany of the larger banks may deal in financial instruments such as share certificatescertificates of depositand bills of exchangeA financial instrument is a legal documentIt shows that money has been lent or borrowedinvested or passed from one account to another
Some banks also offer online banking and insurance to their customersHowever one of the basic functions of a bank is to provide services related to the storing and management of moneyThese services include accepting deposits making loans paying or charging interesttransferring and investing money providing ATM networks and soonNowadays online banking allows us to have more choices and services including opening accountstransferring money between accounts paying bills and even getting loans
26Different types of bank may offer_________
[答案]different services
27_________banks may provide services about financial instruments
[答案]Larger
28A financial instrument proves that_________is transferred from one account to another in a certain way
[答案]money
29_________is one of the basic functions of a bank
[答案]Storing and management of money
30_________provides more choices and services
[答案]Online banking
[试题]We are disappointed to learn from your letter of March 15that50out of the 3000 cartons of Herbs supplied to your Order NoDF3 were found deteriorated on arrival at the port of destination[2020年9月试题]
We have been exporting Herbs for many yearsAll our goods were carefully inspected before shipment by China Commodity Inspection Bureau and were found to be of standard qualityand enjoy a good reputation on international marketsBut for any possible deterioration for which we are found liablewe shall always be ready to compensate
For this particular transactionhoweverwe have to point that the goods were in good condition when shippedwhich was clearly stated in the clean Bill of LadingWethereforeare certain they were damaged or stained through careless handling while in transitor they were put in the open and damaged by rain
Should you wish to place an order for a new batch of 50 cartons to makeup for your deteriorated goodsplease let us know and we will be willing to do so
Yours faithfully
Tom White
26Why does Tom White feel disappointed？
[答案]50out of the 3000 cartons of Herbs supplied were found deteriorated
27How were all the Herbs before shipment？
[答案]They were found to be of standard quality
28Is Tom White willing to compensate the loss of the client？
[答案]Yeshe is willing to compensate for their loss
29Which might not be the reason of the damage？
[答案]Tom＇s company didn＇t inspect it clearly
30How will Tom＇s company makeup for the Herbs damaged？
[答案]They will ask the client to order another 50 cartons
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