3936国开电专科商务英语2期末纸质考试(第三题阅读理解判断题)题库
(分学期版)
2021年7月试题答案
Nowadaysmore and more attention is being paid toBusiness EthicsBut what does it meanWhat is the importance of ethics in business
Business ethics is not about personalitythough a good personality is valuableEthics is the primary element and prerequisite for a successful businessNo matter what you doyou should think of business as a matter of integrityNowadaysthe slip in ethics and the absence of social responsibilityespecially integrityhave led to a crisis in businessseriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate waysMost people know the importance of business ethicsbut still some people don＇t honor themWe often hear media reports on problems in businesssuch as adding harmful materials to productsThese behaviors cause much damage to consumerswho spend money but do not get quality goodsespecially when these commodities do great harm to their healthIt is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businessesand their health suffered serious damage as a resultPeople can＇t bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
21Lack of business ethics has seriously influenced social development[答案]T
22Business is to be treated with social responsibility and integrity[答案]T
23People who don＇t honor business ethics are likely to make a profit[答案]F
24People can easily forget those bad behaviors by bad businesses[答案]F
25Recentlypeople are paying less attention to professional ethics the business world[答案]F
2021年1月试题答案
Dear Sir or Madam
We have received an order for US3200000 worth of goods from Delta CoLtd1258Husten AvenueNew YorkUSAwho has given us your bank as a referenceCould you please confirm that they have sufficient funds to cover this amount and that they have a reliable credit rating
We would be most grateful for your assistanceand any advice you give us will be kept strictly confidential
A stamped and addressed envelope has been included for your replyThankyou in advance
Sincerely yours
John Taylor
21John Taylor’s company has received US3200000 worth of goods from Delta CoLtd[答案]F
22The letter is written to a reference bank[答案]T
23John Taylor wants to know if Delta CoLtdis trustworthy as a corporate partner[答案]T
24The advice that the bank gives won＇t be kept in confidence[答案]F
25John Taylor’s company has paid for the bank’s reply[答案]F
2020年9月试题答案
Product advertising is an important part of marketingIt aims at increasing sales by making a pro duet or service known to a wider audienceand by emphasizing its positive qualitiesA company can advertise in various waysdepending on how much it wishes to spendThere are different media for advertising including televisionradionewspapersmagazinesthe Internet and direct mailThe design and organization of advertising campaigns is usually the job of an
advertising agencyA good advertising program tells potential customers why they need the producthow it is used and the benefits derived from its useA successful program also tells the consumer how the product is better than similar offerings by competitors
Corporate advertising is not directly concerned with increasing the sales of a particular pro duet or servicebut more with the brand image and reputation a company wants to present to the general public or within an industryCorporate advertising comes in three different types：image advertisingopinion advertising and investment advertisingImage advertising attempts to promote the importance of a companyOpinion advertising presents the impression of doing a public service by addressing the importance of a companyInvestment advertising is designed to attract potential investors
21Generallyan advertising agency is responsible for designing and organizing a product＇s advertisement[答案]T
22It is not necessary to consider the budget of an advertisement in choosing a media for advertising[答案]F
23There are only three types of media used in advertising[答案]F
24Product advertising is different from corporate advertising[答案]T
25This passage is mainly about the history of advertising[答案]F
2020年7月试题答案
Shipping Advice
August 82016 Dear MrAnderson
I would like to inform you that the following consignment has been shippedDetails of the shipment are below：
Shipper：Far East Logistics CoLtd
Room 1205JIN YUAN TOWER
No168JIN SHUI ROADQINGDAO
TEL：053282732189
FAX：053282732190
Contact person：MsLi Hua hua
Vesselvoyage：Pacific 041P
Port of loading：QINGDAO DEP：August 6 2016
Port of discharge：SANFRANCISCO ETA：August 28 2016
Final destination：SEATTLEUSA
Noof packages & containers：1000 CTNS lined with foamed plastic in 1×40’STD CTNR Weight(Kilos) ：32140KGS Container No：CE500001 Seal No：ST2111111 PONo：TD9990 Item：Air conditionersHSU12HQAR2DB Quantity：1000 pieces We have enclosed the commercial invoicecopy of BLpacking list and export permit for your preparation for payment and collection of goods
Yours sincerely Lin Hanxue (Ms) Logistics Officer 21The letter is to inform MrAnderson that his consignment has been shipped[答案]T
22The shipper of the consignment is Li Hua hua[答案]F
23The final destination of the consignment is San Francisco[答案]F
24The items in the container are air conditioners and TV sets[答案]F
25The commercial invoicecopy of BLpacking list and export permit are enclosed for preparation for payment and collection of goods[答案]T
2020年1月试题答案
Business Ethics
Nowadaysmore and more attention is being paid tobusiness ethicsBut what does it meanWhat is the importance of ethics in business
Business ethics is not about personalitythough a good personality is valuableEthics is the primary element and prerequisite for a successful businessNo matter what you doyou should think of business as a matter of integrityNowadaysthe slip in ethics and the absence of social responsibilityespecially integrityhave led to a crisis in businessseriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate waysMost people know the importance of business ethicsbut still some people don＇t honor themWe often hear media reports on problems in businesssuch as adding harmful materials to productsThese behaviors cause much damage to consumerswho spend money but do not get quality goodsespecially when these commodities do great harm to their healthIt is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businessesand their health suffered serious damage as a resultPeople can＇t bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
21Lack of business ethics has seriously influenced social development[答案]T
22Business is to be treated with social responsibility and integrity[答案]T
23People who don＇t honor business ethics are likely to make a profit[答案]F
24 People can easily forget those bad behaviors by bad businesses[答案]F
25 Recentlypeople are paying less attention to professional ethics the business world[答案]F
2019年7月试题答案
Dear Sir or Madam
We have received an order for US3200000 worth of goods from Delta CoLtd1258Hus ten AvenueNew YorkUSAwho has given us your bank as a referenceCould you please confirm that they have sufficient funds to cover this amount and that they have a reliable credit rating
We would be most grateful for your assistanceand any advice you give us will be kept strictly confidential
A stamped and addressed envelope has been included for your replyThank you in advance
Sincerely yours
John Taylor
21John Taylor’s company has received US3200000 worth of goods from Delta CoLtd[答案]F
22The letter is written to a reference bank[答案]T
23John Taylor wants to know if Delta CoLtdis trustworthy as a corporate partner[答案]T
24The advice that the bank gives won＇t be kept in confidence[答案]F
25John Taylor＇s company has paid for the bank＇s reply[答案]F
2019年1月试题答案
2018年7月试题答案
Online Shopping
Daniel is interested in Kevin＇s new mobile phone which he＇s bought on the Internet
Daniel：HiKevinYou＇ve bought a new mobile phonehaven＇t youWhere did you buy it
Kevin：OhyesI ordered it online three days ago and it arrived yesterdayHave a lookplease
Daniel：It looks wonderfulActuallyI have been thinking about online shopping for a longtimeButas you knowI＇m not quite familiar with how to do it and
Kevin：It＇s a piece of cakeI＇ll show you how to do itFirst of allyou should find a good ecommerce site
Daniel Such as
Kevin：Such as AmazoncomEbaycometcwhich are famous worldwideIn ChinaTao bao is the most popular one
Daniel：And then
Kevin：Thentype the name of your desired product in the search box or select the category of the product you would likeThen compare the pricesfeatures and shipping conveniences offered from several sitesIf you have any questionyou can ask the sellersNextadd the items to your shopping cart and place the orderAfter completing electronic paymentyou just wait for the delivery o goods as requested
Daniel：UhI think it is timeconsuming
Kevin：I somewhat agree with youbut not completelyAs you knowthere is so much to choose from and it takes time to make comparisonsHoweveronline shops give us the opportunity to shop 24 7 and it＇s very convenient for you
Daniel：GreatMaybe from now onI should try to buy goods online
Kevin：Why notGo ahead
21Daniel has been shopping online for along time[答案]F
22AmazoncomEbay and Tao bao are all famous ecommerce sites all over the world[答案]F
23You can compare the pricesfeatures and shipping conveniences offered from several sites if shopping online[答案]T
24There is so much to choose from online shops so it costs our time to make comparisons[答案]T
25Kevin believes online shopping offers us more convenience[答案]T
2018年1月试题答案
Product advertising is an important part of marketingIt aims at increasing sales by making a product or service known to a wider audienceand by emphasizing its positive qualitiesA company can advertise in various waysdepending on how much it wishes to spendThere are different media for advertising including televisionradionewspapersmagazinesthe Internet and direct mailThe design and organization of advertising campaigns is usually the job of an advertising agencyA good advertising program tells potential customers why they need the producthow it is used and the benefits derived from its useA successful program also tells the consumer how the product is better than similar offerings by competitors
Corporate advertising is not directly concerned with increasing the sales of a particular product or servicebut more with the brand image and reputation a company wants to present to the general public or within an industryCorporate advertising comes in three different types：image advertisingopinion advertising and investment advertisingImage advertising attempts to promote the importance of a companyOpinion advertising presents the impression of doing a public service by addressing the importance of a companyInvestment advertising is designed to attract potential investors
21Generallyan advertising agency is responsible for designing and organizing a product＇s advertisement[答案]T
22It is not necessary to consider the budget of an advertisement in choosing a media for advertising[答案]F
23There are only three types of media used in advertising[答案]F
24Product advertising is different from corporate advertising[答案]T
25This passage is mainly about the history of advertising[答案]F
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(分学期版)
2021年7月试题答案
Nowadaysmore and more attention is being paid toBusiness EthicsBut what does it meanWhat is the importance of ethics in business
Business ethics is not about personalitythough a good personality is valuableEthics is the primary element and prerequisite for a successful businessNo matter what you doyou should think of business as a matter of integrityNowadaysthe slip in ethics and the absence of social responsibilityespecially integrityhave led to a crisis in businessseriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate waysMost people know the importance of business ethicsbut still some people don＇t honor themWe often hear media reports on problems in businesssuch as adding harmful materials to productsThese behaviors cause much damage to consumerswho spend money but do not get quality goodsespecially when these commodities do great harm to their healthIt is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businessesand their health suffered serious damage as a resultPeople can＇t bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
21Lack of business ethics has seriously influenced social development[答案]T
22Business is to be treated with social responsibility and integrity[答案]T
23People who don＇t honor business ethics are likely to make a profit[答案]F
24People can easily forget those bad behaviors by bad businesses[答案]F
25Recentlypeople are paying less attention to professional ethics the business world[答案]F
2021年1月试题答案
Dear Sir or Madam
We have received an order for US3200000 worth of goods from Delta CoLtd1258Husten AvenueNew YorkUSAwho has given us your bank as a referenceCould you please confirm that they have sufficient funds to cover this amount and that they have a reliable credit rating
We would be most grateful for your assistanceand any advice you give us will be kept strictly confidential
A stamped and addressed envelope has been included for your replyThankyou in advance
Sincerely yours
John Taylor
21John Taylor’s company has received US3200000 worth of goods from Delta CoLtd[答案]F
22The letter is written to a reference bank[答案]T
23John Taylor wants to know if Delta CoLtdis trustworthy as a corporate partner[答案]T
24The advice that the bank gives won＇t be kept in confidence[答案]F
25John Taylor’s company has paid for the bank’s reply[答案]F
2020年9月试题答案
Product advertising is an important part of marketingIt aims at increasing sales by making a pro duet or service known to a wider audienceand by emphasizing its positive qualitiesA company can advertise in various waysdepending on how much it wishes to spendThere are different media for advertising including televisionradionewspapersmagazinesthe Internet and direct mailThe design and organization of advertising campaigns is usually the job of an
advertising agencyA good advertising program tells potential customers why they need the producthow it is used and the benefits derived from its useA successful program also tells the consumer how the product is better than similar offerings by competitors
Corporate advertising is not directly concerned with increasing the sales of a particular pro duet or servicebut more with the brand image and reputation a company wants to present to the general public or within an industryCorporate advertising comes in three different types：image advertisingopinion advertising and investment advertisingImage advertising attempts to promote the importance of a companyOpinion advertising presents the impression of doing a public service by addressing the importance of a companyInvestment advertising is designed to attract potential investors
21Generallyan advertising agency is responsible for designing and organizing a product＇s advertisement[答案]T
22It is not necessary to consider the budget of an advertisement in choosing a media for advertising[答案]F
23There are only three types of media used in advertising[答案]F
24Product advertising is different from corporate advertising[答案]T
25This passage is mainly about the history of advertising[答案]F
2020年7月试题答案
Shipping Advice
August 82016 Dear MrAnderson
I would like to inform you that the following consignment has been shippedDetails of the shipment are below：
Shipper：Far East Logistics CoLtd
Room 1205JIN YUAN TOWER
No168JIN SHUI ROADQINGDAO
TEL：053282732189
FAX：053282732190
Contact person：MsLi Hua hua
Vesselvoyage：Pacific 041P
Port of loading：QINGDAO DEP：August 6 2016
Port of discharge：SANFRANCISCO ETA：August 28 2016
Final destination：SEATTLEUSA
Noof packages & containers：1000 CTNS lined with foamed plastic in 1×40’STD CTNR Weight(Kilos) ：32140KGS Container No：CE500001 Seal No：ST2111111 PONo：TD9990 Item：Air conditionersHSU12HQAR2DB Quantity：1000 pieces We have enclosed the commercial invoicecopy of BLpacking list and export permit for your preparation for payment and collection of goods
Yours sincerely Lin Hanxue (Ms) Logistics Officer 21The letter is to inform MrAnderson that his consignment has been shipped[答案]T
22The shipper of the consignment is Li Hua hua[答案]F
23The final destination of the consignment is San Francisco[答案]F
24The items in the container are air conditioners and TV sets[答案]F
25The commercial invoicecopy of BLpacking list and export permit are enclosed for preparation for payment and collection of goods[答案]T
2020年1月试题答案
Business Ethics
Nowadaysmore and more attention is being paid tobusiness ethicsBut what does it meanWhat is the importance of ethics in business
Business ethics is not about personalitythough a good personality is valuableEthics is the primary element and prerequisite for a successful businessNo matter what you doyou should think of business as a matter of integrityNowadaysthe slip in ethics and the absence of social responsibilityespecially integrityhave led to a crisis in businessseriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate waysMost people know the importance of business ethicsbut still some people don＇t honor themWe often hear media reports on problems in businesssuch as adding harmful materials to productsThese behaviors cause much damage to consumerswho spend money but do not get quality goodsespecially when these commodities do great harm to their healthIt is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businessesand their health suffered serious damage as a resultPeople can＇t bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
21Lack of business ethics has seriously influenced social development[答案]T
22Business is to be treated with social responsibility and integrity[答案]T
23People who don＇t honor business ethics are likely to make a profit[答案]F
24 People can easily forget those bad behaviors by bad businesses[答案]F
25 Recentlypeople are paying less attention to professional ethics the business world[答案]F
2019年7月试题答案
Dear Sir or Madam
We have received an order for US3200000 worth of goods from Delta CoLtd1258Hus ten AvenueNew YorkUSAwho has given us your bank as a referenceCould you please confirm that they have sufficient funds to cover this amount and that they have a reliable credit rating
We would be most grateful for your assistanceand any advice you give us will be kept strictly confidential
A stamped and addressed envelope has been included for your replyThank you in advance
Sincerely yours
John Taylor
21John Taylor’s company has received US3200000 worth of goods from Delta CoLtd[答案]F
22The letter is written to a reference bank[答案]T
23John Taylor wants to know if Delta CoLtdis trustworthy as a corporate partner[答案]T
24The advice that the bank gives won＇t be kept in confidence[答案]F
25John Taylor＇s company has paid for the bank＇s reply[答案]F
2019年1月试题答案
2018年7月试题答案
Online Shopping
Daniel is interested in Kevin＇s new mobile phone which he＇s bought on the Internet
Daniel：HiKevinYou＇ve bought a new mobile phonehaven＇t youWhere did you buy it
Kevin：OhyesI ordered it online three days ago and it arrived yesterdayHave a lookplease
Daniel：It looks wonderfulActuallyI have been thinking about online shopping for a longtimeButas you knowI＇m not quite familiar with how to do it and
Kevin：It＇s a piece of cakeI＇ll show you how to do itFirst of allyou should find a good ecommerce site
Daniel Such as
Kevin：Such as AmazoncomEbaycometcwhich are famous worldwideIn ChinaTao bao is the most popular one
Daniel：And then
Kevin：Thentype the name of your desired product in the search box or select the category of the product you would likeThen compare the pricesfeatures and shipping conveniences offered from several sitesIf you have any questionyou can ask the sellersNextadd the items to your shopping cart and place the orderAfter completing electronic paymentyou just wait for the delivery o goods as requested
Daniel：UhI think it is timeconsuming
Kevin：I somewhat agree with youbut not completelyAs you knowthere is so much to choose from and it takes time to make comparisonsHoweveronline shops give us the opportunity to shop 24 7 and it＇s very convenient for you
Daniel：GreatMaybe from now onI should try to buy goods online
Kevin：Why notGo ahead
21Daniel has been shopping online for along time[答案]F
22AmazoncomEbay and Tao bao are all famous ecommerce sites all over the world[答案]F
23You can compare the pricesfeatures and shipping conveniences offered from several sites if shopping online[答案]T
24There is so much to choose from online shops so it costs our time to make comparisons[答案]T
25Kevin believes online shopping offers us more convenience[答案]T
2018年1月试题答案
Product advertising is an important part of marketingIt aims at increasing sales by making a product or service known to a wider audienceand by emphasizing its positive qualitiesA company can advertise in various waysdepending on how much it wishes to spendThere are different media for advertising including televisionradionewspapersmagazinesthe Internet and direct mailThe design and organization of advertising campaigns is usually the job of an advertising agencyA good advertising program tells potential customers why they need the producthow it is used and the benefits derived from its useA successful program also tells the consumer how the product is better than similar offerings by competitors
Corporate advertising is not directly concerned with increasing the sales of a particular product or servicebut more with the brand image and reputation a company wants to present to the general public or within an industryCorporate advertising comes in three different types：image advertisingopinion advertising and investment advertisingImage advertising attempts to promote the importance of a companyOpinion advertising presents the impression of doing a public service by addressing the importance of a companyInvestment advertising is designed to attract potential investors
21Generallyan advertising agency is responsible for designing and organizing a product＇s advertisement[答案]T
22It is not necessary to consider the budget of an advertisement in choosing a media for advertising[答案]F
23There are only three types of media used in advertising[答案]F
24Product advertising is different from corporate advertising[答案]T
25This passage is mainly about the history of advertising[答案]F
文档香网(httpswwwxiangdangnet)户传
《香当网》用户分享的内容，不代表《香当网》观点或立场，请自行判断内容的真实性和可靠性！
该内容是文档的文本内容，更好的格式请下载文档