2021年1月1380国开电科商务英语3期末考试试题答案
交际语(题2分10分)
15题：选择正确语句完成面话答案序号写答题纸
1―___________________
―According to law they refer to transportation construction finance insurance
and the like
ADo you know taxable services
BHow do you like taxable services
CWhat do you mean by taxable services
[答案]C
2―Good morningFar East Logistics Company_______________
―Good morningThis is Maggie BonnerI would like to know your freight forwarding business
AMay I help you
BWhat do you want
CWho is that calling
[答案]A
3―We would like to place an order for some of your C&Z desk units
―___________________
ACertainly we keep a large supply in stock
BDelivery dates depend on your location
CWe recommend payment by letter of credit
[答案]A
4―I think a bus stop advertisement is a very wise chance to promote our products
―___________________
AOur products are popular
BYou said it
CI don＇t like advertisement
[答案]B
5―Then what kind of music are you going to have in the background
―___________________
AThis is obviously too heavyPeople won＇t be able to carry it
BWe＇d better use light onesThey make the audience feel comfortable
COur main goal is to establish our brand name among our target audience
[答案]B
二词汇语法(题2分30分)
620题：阅读面句子 三选项中选出填入空白处正确选项井答案序号写答题纸
6You can send them gifts_________your most loyal customers
Ain reply to
Bwith regard to
Cin honor of
[答案]C
7Our bank provides you quick and_________electronic remittance for individuals
Adetermined
Bconvenient
Ccom for table
[答案]B
8You are the right person for the job that_________your application to the advertisement
Arelates
Brecognizes
Creplies
[答案]A
9Sometimes your body language gestures and expressions may tell people_________about you than the words you use
Amost
Bmore
Cmuch
[答案]B
10Our new type of treadmill_________release next month
Ais due to
Bis due for
Cis due
[答案]B
11We will_________an order with your company for digital cameras
Areserve
Bbook
Cplace
[答案]C
12A sales department_________many people who are based in different parts of the country or the world
Aconsists of
Binsists on
Cpersists in
[答案]A
13_________you go to visit a new customer to negotiate a sale you should find out as much as you can about them
ASoon after
BWhile
CBefore
[答案]C
14One of the ways to help you stay_________is to engage in a quick conversation with highenergy colleagues
Aenergized
Baffected
Cdiscouraged
[答案]A
15One of the advantages of online banking is that it allows you to transfer money between accounts_________
Arelatively
Beffectively
Cemotionally
[答案]B
16According to law they refer to transportation construction finance insurance and_________
Aothers
Bthe things
Cthe like
[答案]C
17Are there any other features worth_________about the organization of the company
Amentioning
Bto mention
Cmention
[答案]A
18A good salesperson is good at listening to and taking note of_________different people tell him
Awhat
Bwhether
Chow
[答案]A
19_________an effective manager lies in knowing the right management style
ABe
BIs
CBeing
[答案]C
20An IT system at a personal computer manufacturer may help a manager_________the information and recommend an action
Aanalyzing
Banalyze
Cto analyze
[答案]B
三阅读理解(题4分40分)
2125题：阅读列短文ABC三选项中选出正确答案答案序号写答题纸
Passage l
Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understandBoth of them can workThe effect depends on the type of customers and the type of products
A hard sell is a kind of more direct and forceful sales tacticsThe salesperson just keeps explaining how good the product is why people should buy it and even how the prices might in er ease if the consumer walks off
A soft sell is a different approachThe salesperson tries to build trust with consumersHe doesn＇t put pressure on them to buy things just recommending a product and letting the consumers make their own decisions
An example of soft sell is to distribute free samples to which customers often respond favorablyBusinesses can use free samples to build rapport and engage customers in products or services Recommending products between friends is a littlebit like doing soft selingPeople don＇t really care if someone else buys the productThey are just giving their honest opinions and trying to be helpful
Humor in advertising is also used to attra et the consumer’s attention and get them interested in the products or servicesCustomers often resist hard sales tactics thus making softselling much more effective for success
21Customers often_________hard sales tactics thus making softselling more effective for success
Aresist
Boppose
Cobject
[答案]A
22Examples of soft sell mentioned in the passage include_________
Acollecting free samples from customer
Brecommending products among friends
Ctelling customers that the products are good
[答案]B
23Making humorous advertisements is one of the approaches companies use to_________
Areduce selling costs
Battract people＇s interests
Cavoid the shortage of sales staff
[答案]B
24According to the passage the author indicates that_________
Asoft sell is preferred by business companies
Bhard sell is rarely resisted by customers
Csoft sell is expensive
[答案]A
25What＇s the topic and main idea of the passage_________
ASelling StrategySales Staff
BSales Staff—What Sales Staff Should Know
CSelling Strategy Hard Sell and Soft Sell Strategies
[答案]C
2630题：根短文容判断出语句否正确正确写T错误写F答案写答题纸
Passage 2
International trade is the exchange of goods and services between countriesIt gives consumers and countries the opportunity to be exposed to goods and services not available in their own countriesAlmost every kind of product can be found on the international market：food clothes spare parts oil jewelry wine stocks currencies and waterServices are also traded：tourism banking consulting and transportationA product that is sold to the global market is an export and a product that is bought from the global market is an import
International trade can benefit us a lotTrading globally allows us to expand our markets for both goods and services that otherwise may not have been available to usIf you walk into a supermarket and are able to buy Indonesian bananas Brazilian coffee and a bottle of French wine you are experiencing the effects of international trade
International trade brings US both advantages and disadvantagesFor instanceinternational trade may also make the world economy easily affected by factors like pricessupply and demand as well as global eventsPolitical change in As a for example could result in an increase in the cost of labor thereby increasing the manufacturing costs for an American sneaker company based in Malaysia which would then result in an increase in the price that you have to pay to buy the tennis shoes at your local mallA decrease in the cost of labor on the other hand would result in you having to pay less for your new shoes
26International trade exchanges goods and services between different countries and regions
[答案]T
27Every kind of goods and services can be found on the global market
[答案]F
28A product that is bought from the global market is an export
[答案]F
29International trade may easily affect world economy
[答案]T
30Political change in one country has nothing to do with international trade
[答案]F
四写作(篇作文20分)
31根求写作文
Write a recommendation letter for Li Hua who has been working in your company for 5yearsYou may include the information below：
●his work experience and strengths
●his character and personality
●oh is reasons for leaving the present job etc
备注翻译：
贵公司工作5年李华写封推荐信包括信息：
工作验长处
性格性
离职原等
参考答案：
文档香网(httpswwwxiangdangnet)户传
《香当网》用户分享的内容，不代表《香当网》观点或立场，请自行判断内容的真实性和可靠性！
该内容是文档的文本内容，更好的格式请下载文档
交际语(题2分10分)
15题：选择正确语句完成面话答案序号写答题纸
1―___________________
―According to law they refer to transportation construction finance insurance
and the like
ADo you know taxable services
BHow do you like taxable services
CWhat do you mean by taxable services
[答案]C
2―Good morningFar East Logistics Company_______________
―Good morningThis is Maggie BonnerI would like to know your freight forwarding business
AMay I help you
BWhat do you want
CWho is that calling
[答案]A
3―We would like to place an order for some of your C&Z desk units
―___________________
ACertainly we keep a large supply in stock
BDelivery dates depend on your location
CWe recommend payment by letter of credit
[答案]A
4―I think a bus stop advertisement is a very wise chance to promote our products
―___________________
AOur products are popular
BYou said it
CI don＇t like advertisement
[答案]B
5―Then what kind of music are you going to have in the background
―___________________
AThis is obviously too heavyPeople won＇t be able to carry it
BWe＇d better use light onesThey make the audience feel comfortable
COur main goal is to establish our brand name among our target audience
[答案]B
二词汇语法(题2分30分)
620题：阅读面句子 三选项中选出填入空白处正确选项井答案序号写答题纸
6You can send them gifts_________your most loyal customers
Ain reply to
Bwith regard to
Cin honor of
[答案]C
7Our bank provides you quick and_________electronic remittance for individuals
Adetermined
Bconvenient
Ccom for table
[答案]B
8You are the right person for the job that_________your application to the advertisement
Arelates
Brecognizes
Creplies
[答案]A
9Sometimes your body language gestures and expressions may tell people_________about you than the words you use
Amost
Bmore
Cmuch
[答案]B
10Our new type of treadmill_________release next month
Ais due to
Bis due for
Cis due
[答案]B
11We will_________an order with your company for digital cameras
Areserve
Bbook
Cplace
[答案]C
12A sales department_________many people who are based in different parts of the country or the world
Aconsists of
Binsists on
Cpersists in
[答案]A
13_________you go to visit a new customer to negotiate a sale you should find out as much as you can about them
ASoon after
BWhile
CBefore
[答案]C
14One of the ways to help you stay_________is to engage in a quick conversation with highenergy colleagues
Aenergized
Baffected
Cdiscouraged
[答案]A
15One of the advantages of online banking is that it allows you to transfer money between accounts_________
Arelatively
Beffectively
Cemotionally
[答案]B
16According to law they refer to transportation construction finance insurance and_________
Aothers
Bthe things
Cthe like
[答案]C
17Are there any other features worth_________about the organization of the company
Amentioning
Bto mention
Cmention
[答案]A
18A good salesperson is good at listening to and taking note of_________different people tell him
Awhat
Bwhether
Chow
[答案]A
19_________an effective manager lies in knowing the right management style
ABe
BIs
CBeing
[答案]C
20An IT system at a personal computer manufacturer may help a manager_________the information and recommend an action
Aanalyzing
Banalyze
Cto analyze
[答案]B
三阅读理解(题4分40分)
2125题：阅读列短文ABC三选项中选出正确答案答案序号写答题纸
Passage l
Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understandBoth of them can workThe effect depends on the type of customers and the type of products
A hard sell is a kind of more direct and forceful sales tacticsThe salesperson just keeps explaining how good the product is why people should buy it and even how the prices might in er ease if the consumer walks off
A soft sell is a different approachThe salesperson tries to build trust with consumersHe doesn＇t put pressure on them to buy things just recommending a product and letting the consumers make their own decisions
An example of soft sell is to distribute free samples to which customers often respond favorablyBusinesses can use free samples to build rapport and engage customers in products or services Recommending products between friends is a littlebit like doing soft selingPeople don＇t really care if someone else buys the productThey are just giving their honest opinions and trying to be helpful
Humor in advertising is also used to attra et the consumer’s attention and get them interested in the products or servicesCustomers often resist hard sales tactics thus making softselling much more effective for success
21Customers often_________hard sales tactics thus making softselling more effective for success
Aresist
Boppose
Cobject
[答案]A
22Examples of soft sell mentioned in the passage include_________
Acollecting free samples from customer
Brecommending products among friends
Ctelling customers that the products are good
[答案]B
23Making humorous advertisements is one of the approaches companies use to_________
Areduce selling costs
Battract people＇s interests
Cavoid the shortage of sales staff
[答案]B
24According to the passage the author indicates that_________
Asoft sell is preferred by business companies
Bhard sell is rarely resisted by customers
Csoft sell is expensive
[答案]A
25What＇s the topic and main idea of the passage_________
ASelling StrategySales Staff
BSales Staff—What Sales Staff Should Know
CSelling Strategy Hard Sell and Soft Sell Strategies
[答案]C
2630题：根短文容判断出语句否正确正确写T错误写F答案写答题纸
Passage 2
International trade is the exchange of goods and services between countriesIt gives consumers and countries the opportunity to be exposed to goods and services not available in their own countriesAlmost every kind of product can be found on the international market：food clothes spare parts oil jewelry wine stocks currencies and waterServices are also traded：tourism banking consulting and transportationA product that is sold to the global market is an export and a product that is bought from the global market is an import
International trade can benefit us a lotTrading globally allows us to expand our markets for both goods and services that otherwise may not have been available to usIf you walk into a supermarket and are able to buy Indonesian bananas Brazilian coffee and a bottle of French wine you are experiencing the effects of international trade
International trade brings US both advantages and disadvantagesFor instanceinternational trade may also make the world economy easily affected by factors like pricessupply and demand as well as global eventsPolitical change in As a for example could result in an increase in the cost of labor thereby increasing the manufacturing costs for an American sneaker company based in Malaysia which would then result in an increase in the price that you have to pay to buy the tennis shoes at your local mallA decrease in the cost of labor on the other hand would result in you having to pay less for your new shoes
26International trade exchanges goods and services between different countries and regions
[答案]T
27Every kind of goods and services can be found on the global market
[答案]F
28A product that is bought from the global market is an export
[答案]F
29International trade may easily affect world economy
[答案]T
30Political change in one country has nothing to do with international trade
[答案]F
四写作(篇作文20分)
31根求写作文
Write a recommendation letter for Li Hua who has been working in your company for 5yearsYou may include the information below：
●his work experience and strengths
●his character and personality
●oh is reasons for leaving the present job etc
备注翻译：
贵公司工作5年李华写封推荐信包括信息：
工作验长处
性格性
离职原等
参考答案：
文档香网(httpswwwxiangdangnet)户传
《香当网》用户分享的内容，不代表《香当网》观点或立场，请自行判断内容的真实性和可靠性！
该内容是文档的文本内容，更好的格式请下载文档