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2019年7月1380国开电大本科《商务英语3》期末考试试题及答案

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贡献于2022-01-07

字数:7427

2019年7月1380国开电科商务英语3期末考试试题答案
交际语(题2分10分) 15题:选择正确语句完成面话答案序号写答题纸
1―By the way what do you want me to do there?
―___________________
ATake it easyI'll be there on time
BThank you for doing me such a favor
CYou have to give a presentation on what our products are
[答案]C
2―We would like to place an order for some of your C&Z desk units
―___________________
AGreatWe keep a large supply in stock
BExcellentDelivery dates depend on your location
COf course we recommend payment by letter of credit
[答案]A
3―Hellothis is Steven SmithNice to hear your voice again
―HiMrSmith___________________
ADo you know the coverage of your freight forwarding business?
BYou've got to tell me the coverage of your freight forwarding business
CI would like to know about the coverage of your freight forwarding business
[答案]C
4―___________________
―They refer to the royalties including patent right copyright trademark rightand soon
AWhat about the tax base?
BHow about the tax rate?
CWhat are intangible assets?
[答案]C
5―Then what kind of music are you going to have in the background?
―___________________
AThis is obviously too heavyPeople won't be able to carry it
BWe'd better use light onesThey make the audience feel comfortable
COur main goal is to establish our brand name among our target audience
[答案]B
二词汇语法(题2分30分) 620题:阅读面句子 三选项中选出填入空白处正确选项答案序号写答题纸
6I can't attend the meeting in Washington next week so I___________you as the most able substitute
Ahad proposed
Bproposed
Chave proposed
[答案]C
7The relationship you have with a person___________the kind of language you use
Adetermines
Bdecides
Carranges
[答案]A
8When people in your team know where they fit in the big picture they're more likely________to complete the task
Ato be motivated
Bbeing motivated
Cto motivate
[答案]A
9This is Ben the one responsible for those___________sales figures you have seen
Aoutgoing
Bout shining
Coutstanding
[答案]C
10Please just fill in this form with your name and address___________capital letters
Awith
Bin
Cat
[答案]B
11Online banking refers to banking activities that___________over the Internet on a secure website
Aare carried out
Bcarryout
Cwill be carried out
[答案]A
12With the RMB account you can___________and deposit RMB cash directly
Aextend
Bwithdraw
Ccomplete
[答案]B
13___________you go to visit a new customer to negotiate a sale you should find out as much as you can about them
ASoon after
BWhile
CBefore
[答案]C
14In my opinion if we___________some new products for young people we'll have a bigger market share
Acome across with
Bcome up with
Ccome down with
[答案]B
15Usually the similar contracts___________with other consignees are based
on 12months
Asigned
Bbeing signed
Csigning
[答案]A
16Firms hold regular sales conferences___________their entire sales force can meetreceive information and ask questions about new products and receive training
Awhere
Bthat
Cwhen
[答案]A
17Modern logistics is more about effective and___________flow of materials and information
Asufficient
Befficient
Csuperficial
[答案]B
18Without information a manager will not know what consumers want how much inventory is ___________and when more pro duets should be produced and shipped
Ain stock
Bat stock
Con stock
[答案]A
19According to law they refer to transportation construction finance insurance and___________
Aothers
Bthe things
Cthe like
[答案]C
20Some of your products are___________They might find a ready market in my country
Aspecial to style
Bunique in design
Cfamous as color
[答案]B
三阅读理解(题4分40分)
2125题:阅读列短文ABC三选项中选出正确答案答案序号写答题纸
Passage l
Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understandBoth of them can workThe effect depends on the type of customers and the type of products
A hard sell is a kind of more direct and forceful sales tacticsThe salesperson just keeps explaining how good the product is why people should buy it and even how the prices might increase if the consumer walks off
A soft sell is a different approachThe salesperson tries to build trust with consumersHe doesn't put pressure on them to buy things just recommending a pro duet and letting the consumers make their own decisions
An example of soft sell is to distribute free samples to which customers often respond favorablyBusinesses can use free samples to build rapport and engage customers in products or servicesRecommending products between friends is a little bit like doing soft sellingPeople don't really care if someone else buys the productThey are just giving their honest opinions and trying to be helpful
Humor in advertising is also used to attract the consumer's attention and get them interested in the products or servicesCustomers often resist hard sales tactics thus making softselling much more effective for success
21What's the topic and main idea of the passage?
ASelling StrategySales Staff
BSales StaffWhat Sales Staff Should Know
CSelling StrategyHard Sell and Soft Sell Strategies
[答案]C
22Customers often___________hard sales tactics thus making softselling more effective for success
Aresist
Boppose
Cobject
[答案]A
23Examples of soft sell mentioned in the passage include___________
Adistributing free samples to customer
Brecommending products among friends
Call the above
[答案]C
24Making humorous advertisements is one of the approaches companies use to___________
Areduce selling costs
Battract people's interests
Cavoid the shortage of sales staff
[答案]B
25According to the passage the author indicates that___________
Asoft sell is preferred by business companies
Bhard sell is rarely resisted by customers
Csoft sell is expensive
[答案]A
2630题:根短文容判断出语句否正确正确写T错误写F答案写答题纸
Passage 2
Online banking refers to banking activities that are carried out over the Internet on a secure website It developed in the late1990s and grew more popular over the years since it can make one's financial life much easier to manage
First you can use online banking to pay your billsMost banks have a section
in which you setup payeesFill out the information once you can simply choose that profile every time you pay a bill online
Second online banking allows you to access your account history and transactions from anywhereIt is the quickest way to check and see if a transaction has cleared your accountIt also enables you to find out about unauthorized transactions more quickly
Third online banking also allows you to transfer money between accounts effectivelyIt is more convenient than using the automated phone serviceWhen you setup your online banking be sure that all of your accounts at the bank are listedThis will make it easier to transfer money and make loan payments online
Obviously you need to pay special attention to your safety or privacy using online bankingIt is important to clear your cookies after each banking session especially at a public computerAdditionally make sure that your password is long enough to prevent it from easily being hackedNever give your online account information to anyone elseCheck your credit report regularlyThus you can protect yourself from identity theft
26Online banking refers to banking systems where you can carryout your business over the Internet on any website
[答案]F
27Most banks have a section in which you setup your own business
[答案]F
28Online banking is the quickest way to check and see if a transaction is done
[答案]T
29It is more useful and easier than using the automated phone service
[答案]T
30No doubt you have to keep a special eye on your safety or privacy using online banking
[答案]T
四写作(篇作文20分)
31根求写作文
Write a recommendation letter for Miss Helen Joyce who has been working in your company for 5 years
You may include the information below:her work experience and strengths
her character and personality
her reasons for leaving the present job etc
备注翻译:
贵公司工作5年海伦•乔伊斯姐写封推荐信
包括信息:工作验优势
性格性
离职原等
参考答案:
Dear Sir or Madam
Miss Helen Joyce has been working in our company for 5 years She has a wealth of work experience superb work skills and a good team spirit she can get along with other employees obey the leadership work steadfast and dedicated and
have outstanding work performance due to the longterm separation of husband and wife and leaving in our company I hope your company can interview and hire her
If you can consider my suggestion and attract your attention I would be very grateful
sincere regards


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