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上海五星瑞吉红塔酒店培训教材—TAO-OH-SM-MC-A202 Photo Library

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贡献于2012-11-24

字数:2543

THE ST REGIS SHANGHAI
海瑞吉红塔酒店
TRAINING ACTIVITY OUTLINE
培训活动纲

Task 务:Photo Library 图片库

Code 序号: OHSMMCA202

Objectives目:At the end of this session each trainee will be able to fully understand how to manage the MarCom photo library
培训结束学员学会理公关部图片库


Standard标准: See Attached S&P 参见附标准程序

Resources培训器材: Whiteboard Mark pen Projector Computer
白板马克笔投影仪电脑

Method
培训方式
Training Steps
培训步骤
Time
时间
Lecture
讲座式

























Demonstration
1 Why do we need to have a photo library
什需图片库?
a For advertisement 广告
b For collateral production 制作宣传品
c For newsletter 新闻信件
d Upon corporate office request 总部求

2 A brief introduction of database
简介绍数库
a When we handle a great number of items we need a system to categorize them for easy reference like we use Cardex for business cards paper file for documents albums for photos
处理批数时需系统分类方便象名片盒装名片文件夹存储文件相册装相片
b The database is something that can help us with the library
数库处理批数时发挥作
§ It is like Excel with rows and columns But it has different format which is called FORM
象EXCEL行列做成格式称表单
§ We input data into cell as we do in EXCEL We can also define the format of the data input
单元格里输入数
8 min
8分钟






15 min
15 分钟



















演示






组讨
Group Discussion












Computer Demo
电脑展示


Demo by trainee
学员演示
















§ In this case we can define in such a way that only number can be input and all letters will become capital letter even though they are not input so
数库里定义输入数值数字写字母
§ Demonstrate the FILM form but without explaining further details
开FILM表单讲解深入细节

3 What are the components of our library
图片库素 ?
a Film negatives 底片
b Photos 5inch & 7inch ones
七寸五寸相片
c Albums 5inch & 7inch ones
七寸五寸相册
d Envelops 信封
e An Access Database that records all the library information
数库
f An digital image archive
数码图片库
4 Introduce each type of library one by one
逐介绍种类型图片库理方式
Refer to Standard 4 5 6 8 and procedures 16
5 Demonstrate the process of looking up a specific film
演示查询胶卷图片程
If we want to find the negative of hotel superior room shot what will you do
果想查找饭店宣传册高级房片应该做?
a Find out the month and year in which the photo was taken For example September 1999
找出片拍摄年月例1999年9月
b Since it was used for brochure it must be high quality photo and the code will be stored in SHOTS form
然宣传册片高质量相片
数定存SHOTS表单里
c Go to SHOTS form and sort by date and find the serial number ie COL990901
SHOTS表单里日期排序找系列号COL990901
d Go to the plastic folder labeled containing the negatives taken in 1999 and find the specific negative
存放1999年拍摄底片塑料文件夹里找底片

6 Questions 提问:
a How to assign a serial code to a film
胶卷底片分配号码?
b What does the label number AE001 mean
标签号AE001代表什意思?








10 min
10 分钟











20 min
20 分钟

15 min
15 分钟
























20 min
20 分钟







c What resolution should a high quality image file be And why
高质量图片分辨率应少?什?
7 Summary with emphasis on how to search film
总结时重点放查找胶卷



















































5 min
5 分钟






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